AI SEO Tools to Watch in 2024

We may look back at 2023 as the year that changed SEO for the better or worse. No matter which side you end up on, there is no denying AI tools have changed the way we operate as an SEO agency.

SEO tools aren’t just for pros and agencies. Small businesses and marketing agencies often need help to devote the time and resources necessary to exploit emerging AI capabilities fully.

So, let’s find out the top SEO AI tools to watch in 2024 and how to choose the right SEO AI tool to help you overcome these challenges.

Top 15 AI SEO tools to watch in 2024

Let’s take a look at some cutting-edge AI ​​SEO tools to watch in 2024, including their features and prices.

MarketMuse

MarketMuse specialises in researching and creating SEO strategies based on personalised insights.

MarketMuse includes an automated system for inventorying and auditing content, providing valuable assistance in conducting thorough research on your website’s pages and topics.

It gathers specific pages you choose, rates their quality, and evaluates your domain authority on relevant topics. It then organises your content for seamless planning, allowing you to improve your SEO rankings.

Features:

• Competitive content analysis
• Auto content audit
• Content clusters
• Content planning
• Content briefing
• Keyword research
• Content optimisation

Pricing:

• Free
• Standard: $149/month
• Team: $399/month
• Premium: Customizable

Bard

The second AI SEO tool is Bard. It was overlooked in 2023 as it was a bit behind ChatGPT and Claude, but after integrating Google Gemini at the end of the year with the ability to handle multitasking, superior reasoning, and real-time information processing through Google Search. Bard has become an excellent research tool.

Watch Bard, as I predict it will be more dominant in 2024.

Featured:

• AI Chatbot
• Content Generation
• Accurate Information
• Natural Language Generation
• Real-time results

Pricing:

• Free 

Perplexity

Perplexity is also a great tool for research and drafting with real-time monitoring through new online large language models.

Perplexity is great for researching and writing. It can create much more natural-sounding AI content than ChatGPT. That is when you set it to use Claude 2.

Featured:

• AI Chatbot
• Content Generation
• Accurate Information
• Natural Language Generation
• Real-time results

Pricing:

• Free 
• Pro: $20/month

Jasper

Jasper focuses more on content writing; it can provide many different types of content.

From social media ads and captions to long-form SEO content, Jasper’s AI writing tools are up to the task.

One of its best features is understanding and incorporating your brand voice while creating all forms of content.

In its SEO package, Jasper offers keyword-optimised article outlines and first drafts.

Featured:

• AI content writer
• SERP and content analysis
• SEO content outline
• Content templates
• Chat AI
• Plagiarism checker
• Schema markup generator
• Integration
• AI Art Creator

Pricing:

• Free trial
• Creator: $49/month
• Teams: $125/month
• Business: Custom

Rytr

Rytr is also an AI SEO tool similar to Jasper but a cheaper version.

It can also be tweaked to fit your brand voice and tone, making it a valuable tool for creating consistent and engaging content.

Features:

• AI content writer
• content outlines and ideas
• Chat AI
• Plagiarism, Grammar, Tone checker
• Metadata
• AI Art Creator

Pricing: 

• Free plan
• Saver plan: $9/month
• Unlimited plan: $29/month

NeuronWriter

NeuronWriter uses semantic models, research from Google SERPS, and competitor data to write drafts and optimise content.

With AI term suggestions, user intent analysis, etc., you can also get keywords from your competitors that you can write about.

As you write, you also receive a content score that allows you to understand how high-quality your content is as measured by key metrics, such as suggested SEO terms.

Features:

• AI writer
• NLP-based topic recommendation
• Article outline generator
• Content score
• Multi-language support

Pricing:

• Bronze: $23/month
• Silver: $45/month
• Gold: $69/month
• Platinum: $93/month
• Diamond: $117/month

Neuroflash

Neuroflash is another interesting content optimisation AI Tool that focuses on the psychological aspect of SEO.

Neuroflash analyses your content to identify elements likely to capture and hold the reader’s attention. It then provides suggestions for improving your content’s emotional impact, leading to better engagement and higher rankings.

Features:

• Chatbot AI
• Create and edit text
• Create images
• Analyse the impact of the text
• SEO analyse
• 100+ text templates

Pricing:

• Free
• Standard: € 30/month
• Pro: $€ 80/month
• Enterprise: € 400/month

AgilityWriter

AgilityWriter is one of the best long-form AI content-writing tools we have tested. It is a great tool to help generate a base outline of content or entire articles.

The platform uses a credit system rather than word count limits. Overall, Agility Writer aims to save time and effort when creating high-quality, search-optimized articles and web content. Its deep integration of SEO best practices makes it a useful addition for content creators and SEO professionals.

Features:

• SERP results analysis
• Fact-checked articles with a list of sources
• Advanced prompting
• Auto internal/external link embedding
• Article from YouTube video

Pricing:

• Basic: $25/month
• Standard: $49/month
• Pro: $88/month

Surfer SEO

Surfer SEO is an SEO AI tool that allows you to research, create, test, and optimise content for search engines in minutes.

Features:

• Content editing
• Keyword research
• Audit
• AI outline generator
• Surfer AI (for optimised content creation)
• Keyword surfer extension

Pricing:

• Essential: $89/month
• Advanced: $239/month
• Maximum: $419/month
• Enterprise: Custom

RankIQ

RankIQ is another SEO tool focusing primarily on AI content creation and optimisation.

It guides your posts’ content and title elements, allowing you to create well-optimised AI content efficiently.

RankIQ also provides a selection of high-traffic keywords with minimal competition for various positions, so you can quickly increase your SEO rankings.

Features:

• AI writing assistant
• AI content optimisation tool
• SEO article title generator
• Keyword library (research tool)
• Rank tracker

Pricing:

• Start: $99/month
  

Link Whisper

When optimising content, most of us spend a lot of time building internal links. With Link Whisper, this will become easy. It uses AI to suggest relevant internal links while you write, saving you time and effort.

Features:

• Automatic link suggestions
• Find and build internal links to old posts that need more
• Automatic links from keywords
• Internal links reporting
• Fix broken links
• Add target keywords
• See traffic data from Google search console
• Internal link suggestions for other sites you own

Pricing:

• 1 Site License: $77
• 3 Site License: $117
• 10 Site License: $167

AlliAI

With AlliAI, users can make on-page search engine optimisation updates quickly and easily.

This SEO AI tool allows people to automatically update SEO by creating site-wide optimisation rules.

Features:

• Bulk on-page optimisation
• Live editor
• Real-time deployment
• Automated A/B testing
• Website Speed ​​Optimiser
• Schema-markup
• Interlink

Pricing:

• Free for ten days
• Consultant: $350/month
• Agent: $620/month
• Business: $1,280/month

NitroPack

NitroPack is a comprehensive website speed solution to enhance website speed.

It uses everything from advanced caching and image optimisation to code optimisation, built-in global CDN, and more.

Once set up, the system will automatically optimise your website and keep it fast all year round.

You don’t need any tech or coding experience to set up NitroPack.

Features:

• Advanced caching mechanisms, including smart caching disabling, device and cookie-aware caching, and more.
• Complete image optimisation stack, including image compression, advanced partial loading, adaptive image sizing, and more.
• Integrated global content delivery network (CDN)
• Exclusive speed algorithm
• Minify and compress HTML, CSS and JS

Pricing:

• Business: $17.50/month
• Growth: $42.50/month
• Scale: $146.67/month
• Custom

Diib

Diib is an AI tool that can help you with that; it automates website monitoring to let you know if there are any issues, from those related to speed and security to changes in competitors’ rankings and activities, etc.

Featured:

• Digital business growth plan
• Track keywords and backlinks
• Rate and track competitors
• Generate keyword and content ideas
• Benchmarking
• Website monitoring: speed and security changes, ranking changes, etc.

Pricing:

• Free version
• Professional: $14.99/month

ProRankTracker

ProRankTracker is a dedicated rank-tracking and reporting solution.

With this tool, you can track website rankings on search engine results pages, analyse SEO efforts, and receive data-driven reports.

PRT is your best AI when regular SEO tracking tools aren’t practical.

Featured:

• Track rankings
• Local and mobile tracking
• Keyword suggestion tool
• Track your competitors’ rankings (Top 100)
• Expanded reporting centre
• Manage multiple users through secondary accounts
• API Access
• Multi-language support
• Mobile application

Pricing:

• Free version
• Starter: $13.9/month
• Professional: $89/month
• Agent: $180/month

Why should you utilise AI tools?

So, we have all used AI in some way, shape or form, but why do you need to use more tools?

For SEOs

One of the most significant advantages of AI SEO tools is their ability to automate repetitive and time-consuming tasks. This includes things like:

• Keyword research and tracking,
• On-page SEO,
• Technical SEO audit,
• Backlink analysis

AI-driven SEO tools can massively reduce the time required to complete repetitive tasks.

Make better decisions

SEO AI tools to analyse vast data to uncover insights you might otherwise miss.

Machine learning algorithms can handle search trends, ranking factors, competitor websites, and more to suggest optimisation opportunities.

This data-first approach takes the guesswork out of deciding where to focus your efforts.

More in-depth content.

Many SEO AI tools now offer content generation functionality using natural language generation.

While content still requires human review and editing, these AI assistants can draft high-quality content significantly faster, optimise it for SEO, and foster comprehensive SEO strategies.

The tools also optimise content specifically for SEO, ensuring proper positioning and keyword density from the start.

Enhanced efficiency

Combining automation, insights, and content improvements, AI SEO tools will streamline your activities for better results.

You get more high-quality content published faster, freeing up resources to pursue other initiatives. This efficiency advantage will increase over time as tools continue to optimise.

For Business

Increasing organic traffic

Ranking higher in search results is a clear benefit of improving SEO. These tools help you target valuable keywords and optimise pages to rank for them.

This can significantly increase your organic traffic from search over time as you claim those coveted first-page positions.

Improve brand visibility

In addition to attracting visitors from search, higher rankings also increase a brand’s overall visibility and reputation.

As search engines attract a lot of web traffic, brands that perform well will reliably reap benefits that further boost conversions.

Generate more leads and sales.

More traffic and greater visibility will ultimately lead to more leads and sales. By reaching a wider audience with optimised content, you expose your brand to more qualified prospects.

This drives more conversions across your funnel, from email signups to product purchases.

Reduce SEO costs

Instead of outsourcing SEO tasks or hiring additional staff in-house, AI tools increase output from existing resources.

Automation and efficiency benefits help your current team achieve more. This cost advantage applies to large and small businesses with limited budgets.

Choose the right SEO AI tool.

We have been testing various AI tools over the last year. I can’t count how many have come and gone. Don’t jump in with both feet right away; test new tools for a month, and don’t commit to an annual subscription, as you may find a new, better tool after a few months.

Here are some tips to help you choose the right AI SEO tool for you:

• Check AppSumo. New Saas companies often start here.
• Consider your specific needs and goals.
• Evaluate features, price, and ease of use.
• Analyse user reviews and case studies.
• Get started with a free trial or demo. 
• Don’t invest in a tool long term. Go for the monthly option.

Choose an AI SEO tool supported and proposed by reputable and trustworthy SEO experts.

Don’t rely on AI

It’s important to strike a balance when using AI tools and not rely too heavily on them.

Maintaining a human touch and critical thinking in your strategy is crucial. Here are some tips on how to balance the use of AI tools:

Understand the limitations: AI tools are powerful but not infallible. They rely on algorithms and data, so they may not always capture the nuances and context of your specific industry or target audience. Be aware of the limitations of your AI tools and supplement their insights with your expertise.

Use AI tools as a guide, not a replacement: AI tools can provide valuable insights and suggestions but should not replace your judgment and decision-making. Use AI tools as a guide to inform your strategy, but always consider the bigger picture and your specific business goals.

Validate AI-generated content: If you are using AI tools for content generation, reviewing and validating the content before publishing it is important. While AI can help generate ideas and draft content, ensuring that the content aligns with your brand voice, is accurate, and provides value to your audience is essential.

Continuously learn and adapt: AI tools constantly evolve, and new tools are being developed regularly. Stay updated with the latest in AI technology and explore new tools that may better suit your needs. Always learn and adapt your strategy based on the insights provided by AI tools and your observations.

Combine AI with human expertise: The best approach is to combine the power of AI tools with human expertise. AI tools can automate repetitive tasks, analyse large amounts of data, and provide insights. At the same time, humans can bring creativity, critical thinking, and a deep understanding of your business and target audience. You can achieve the best results by combining the strengths of AI and human expertise.

Remember, AI tools are meant to assist and enhance your SEO efforts, not replace human intelligence. You can optimise your SEO strategy and achieve long-term success by maintaining a balance and leveraging the strengths of both AI and human expertise.

Conclusion

AI SEO tools are revolutionising how we do SEO and online marketing, with many benefits. However, with new AI products for SEO emerging and being improved regularly, keeping up to date with the latest developments is essential. If you are confused about determining the best SEO AI path forward, Don’t hesitate to get help, chat with our team of experts at Contactora, or request a free proposal.